Tyler Brooks
Growth Marketing Lead
tyler.brooks@email.com(512) 555-0134Austin, TXlinkedin.com/in/tylerbrooks
Summary
Growth marketer who has taken two early-stage startups from pre-launch to seven-figure ARR, focused on paid acquisition, lifecycle, and experimentation.
Experience
Growth Marketing Lead
2022 – Present
Fernbase
- Grew monthly signups from 800 to 14,000 in eighteen months through paid and lifecycle channels
- Built the experimentation program that now ships 4+ tests a month
- Cut customer acquisition cost by 35% by reworking channel mix
- Launched a referral program that drove 18% of new signups at near-zero incremental cost
- Built the team's experimentation program, running 40+ A/B tests a year across acquisition and retention
Growth Marketer
2020 – 2022
Orbitpay
- Owned paid social, scaling spend from $10K to $150K/month while holding CAC flat
Marketing Associate
2017 – 2019
Loopwork
- Ran weekly paid-social tests, doubling qualified-lead volume within two quarters
- Wrote lifecycle email sequences that lifted trial-to-paid conversion by 9%
Education
B.B.A. Marketing
University of Texas at Austin · 2019
Skills
Paid acquisition · Lifecycle marketing · A/B testing · SQL · Analytics · Positioning · Funnel optimization · Google Ads · Meta Ads · Segment · Looker · Experiment design
Certifications
- Meta Certified Media Buying Professional, Meta, (2022)
Languages
- English — Native
- French — Professional working
Awards
- Growth Team of the Year, Fernbase, (2023)
Volunteer Experience
- Marketing Volunteer — Austin Pets Alive — Ran the adoption-event email and social campaigns, doubling event attendance.
Growth Marketing Lead Resume Example
Based on Tyler Brooks’s resume, built with the Bold template
A full-color header resume for fast-moving, early-stage teams.
Why this works
- The full-width color header matches the energy expected at an early-stage startup without needing a paragraph to say so
- Every bullet has a number attached — signups, CAC, spend — because growth roles are evaluated almost entirely on metrics
- Condensed layout respects that a startup reviewer is often reading resumes between other things, not carefully